Jesse Zubot Featured on CBC

You might find it strange that I am writing about another artist on this page, but for those who know a bit about us, will know that Juno Award Winner Jesse Zubot has close ties to the Savoys -- and I mean, very close ties.

The Savoy blues band were thrilled to have an opportunity to make music with Jesse in September at a private function in Kananaskis. What made this possible, is that Jesse's father, Orv, is an integral member of the Savoy Blues Band.

Jesse was featured on CBC today, discussing his music career, and his record label, Drip Audio, whose mandate is to provide a channel for the promotion and distribution of eclectic music.

The "big four" recording labels have spent the last two decades trying to squander every last penny out of the music industry, that there is little room for anything outside the norm. These labels don't even give their artists the leeway to make art for arts' sake. The popular music of today is hardly groundbreaking, featuring fashion and sex appeal over talent.

It seems more and more, that music artistry is a dying art, only available through word-of-mouth, DIY, and (very) small and independent labels.

I enjoy seeing people like Jesse, talented as they are, establishing niche markets for struggling (an starving) eclectic musicians who wish to create art that isn't pre-packaged, homogenized, beaten to death, boring, acceptable for ears of all ages, American Idol-esque, whole grain, non-trans-fats, crap that is crammed down our throats via television and radio. Instead, I am looking forward to seeing what artists Jesse Z. has on his roster. It might rekindle my faith in the recording industry.